Mindware

Mindware is one of the top toy retailers online today. Providing intellectually stimulating toys and games for children of all ages.

Problem

Create and implement a mobile version of their existing desktop platform and implement an alternative payment option for users.

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Solution

While working closely with the Mindware team and through the use of Tritium and Moovweb services & technologies, the Sooryen team was able to build and implement a user friendly mobile platform in a two month time frame.

PayPal was added to the site to give another secure payment option that users are familiar with.

Benefits

Sales:
$711,395

Average Order Value:
$64.46

Conversion Rate:
2.17%

Total Sessions:
362,145

There was a total of 362,145 mobile sessions in addition to their desktop platform since and the implementation of Mindwares mobile platform as of October 2014. From those sessions a total mobile revenue of $711,395 have been generated with a conversion rate of 2.17% and an average order value of $64.46.